MSC and ACC Join Forces for ‘Have a hmmm’ This Summer
Media Release
NZ Mountain Safety Council (MSC) is joining forces with the Accident Compensation Corporation (ACC) to encourage outdoor enthusiasts to ‘Have a hmmm’ this summer.
The injury prevention-focused activity seeks to keep Kiwis injury-free in the outdoors this summer by encouraging hikers and hunters to pause and consider their safety before and during their adventures.
MSC Chief Executive Mike Daisley says the ongoing partnership reflects a shared commitment to preventing injuries in the outdoors.
“The ‘Have a hmmm’ messaging aligns with MSC’s focus on injury prevention. Partnering with ACC again enables an increased campaign reach, ensuring more hikers and hunters receive this important safety messaging.”
MSC encourages hikers and hunters to plan well for every trip and to use Plan My Walk, MSC’s free trip planning tool, to make planning easy. When out on the trip, MSC reminds everyone to stick together, be aware of the changing conditions and watch their footing on uneven terrain.
ACC Injury Prevention Programme Leader James Whitaker says the partnership is an ideal way to help New Zealanders to enjoy their passions and to stay injury-free so they can keep doing what they love.
“ACC helps people recover when they get injured, but it’s better for everyone if injuries are prevented in the first place. MSC is well positioned to support this messaging and encourage people to get prepared before they go and stay alert to hazards while enjoying the outdoors,” says James.
The joint activity runs from 4 January to 30 April 2025, coinciding with MSC’s wider summer and hunting safety campaigns.
PHOTO CREDIT | Jack Mein